Design Challenge: Re-design the SGX Website (2 pages)
Expectation: 2 prototypes with the same functionality and content as existing pages. And notes to help us understand your thought processes and choices
Format: Anything, can be a PDF, Invision, Figma….your choice
Design Style: Anything, your choice, even comic sans is fine
My friend approached me in Oct 2018, right before I was finishing up my UX Design course, to help him out with the UI work for a product idea he had been working on for a couple of years. I agreed thinking it’ll be good practice for me while also being for a great cause. Little did I know that I’d be sucked into a full-fledged UX project that has been most satisfying till today.
Chronic diseases are lifelong medical conditions like heart disease, stroke, hypertension, diabetes, depression etc. which are typically progressive. They are the leading cause of death…
This was part of a design challenge in which the company ghosted me after I had submitted. Paypal SG was their client. So instead of letting the work go to waste, I thought I’d publish it here.
I’ve done heuristics evaluations before, mostly based on Nielsen’s and Abby-the-IA’s heuristics. I am not even sure if this is the best format to do it. But here goes. Veterans, please nourish this UX-baby with your feedback.
1.1. The most prominent call-to-action button (SIGN UP), is targeted at first-time visitors / non-users of PayPal. However, the majority of the content of the topmost…
So, my sis (in-law) messaged me her 1st-trimester check-up report, with the pic of the foetus. I joked that it looks like she is pregnant with a bird inside her.
“Yeah, I still haven’t figured out which way to look at this! But now that you said it…” — Her.
I looked at the rest of the scan report and let’s just say, that I only understood the prepositions and conjunctions in that whole document:
I graduated from the UX Design course about a month ago and I am currently going through the most enjoyable phase of work-life — job hunt (while also rekindling the love affair I had with my bed and TV). I must admit that I am also harbouring very satisfying fantasies of massive Christmas trees falling on top of the HR people of companies I have applied to, but never responded. On that note, Merry Christmas everyone.
From my own experiences, and informal chats with friends over dinner (which we split equally), I identified the major pain points. …
Easyclaims.sg is a web portal that enables employees make their flexible benefits’ claims. The main users of the portal are employees, HR managers and insurance brokers.
This was a 3-week project with Camilla Loh, Ng Yiu Hei and James Chew. Given the time constraints, we narrowed down our scope by focussing on just the employees. Our user interviews with 10 people with prior experience making claims, revealed the prime criteria wanted in a claims portal:
Lots were drawn and Ng Yiu Hei, sy huang and I got the opportunity to help FoodBank SG. Since we were going to spend effort anyway, we decided to identify and solve an actual problem our NGO could use, and not just showcase our skills at making responsive layouts.
For the uninitiated, the food wastage in Singapore last year alone was 809, 800, 000 kgs. In layman terms, it is the equivalent of everyone in Singapore throwing away 2 bowls of rice, every day. And then we have
This was a team project with Camilla Loh & Chloe Tang and we chose the MyTransport SG app. It is owned by the Land Transport Authority (LTA) of Singapore and has low ratings in both the Android and iPhone markets. Since it will eventually be in our portfolios, it made sense to go after the big boys.
We started off with a quick usability tear-down in which we assumed the personas and simulated their user-flows on the EEE website (something like a cognitive walk-through) while doing a heuristic evaluation at each step, noting which of Nielsen’s 10 was getting violated. A usability rating score of 1–5 was given so we could prioritise rectifying the low-scorers first.
My category was ‘food’ and the problem given to me was:
“I like to have supper but I don’t know if the place is crowded or not” — User 1
Before I dived into my user interview questionnaire, I set my research goals. I zoomed out from the specific criterion of crowdedness, the specific meal of supper, and wanted to find out:
-WHAT are people’s criteria when selecting a restaurant?
-WHEN do people book restaurants beforehand?
-HOW do they currently book restaurants?
-WHY do they use these methods?
That makes people who make prior reservations at restaurants my target users…